Helpful advice for Real Estate Agents and Realtors
Building a brand
As a real estate agent, there are many marketing tools available to you that will help you become recognized as a leading real estate expert in your local area, with print marketing being one of the most effective. From yard signs to labels to direct mail, printed pieces are a time-tested way of marketing your services as an agent and letting the community know about your listings.
Realtor Tip - Make sure all your printed pieces match to create a consistent, unified brand. Flyers should match your posters, which should match your yard signs, which should match your business cards and website.
Making the step
Investing in both the 'creative' aspects of design and only the highest quality printing will set you apart from other real estate agents who have unprofessional printing that looks like it could be done from home. When you are trying to impress your potential clients, it is important to give that your printed pieces speak for you and provide a first impression that makes an impact. Partnering with a high-quality online printer ( like Color Copies USA ) that has experience as a real estate printing company is a great way to separate yourself from other real estate agents.
Realtor Tip - Try a large-sized postcard instead of the standard sized to make more of an impact. Wouldn't an 8.5 x 11 really stand out in YOUR mailbox if you got one that large - you can't miss it!
Select a color palette that includes the right tools
When hiring a real estate printing company, you need to make sure that you are going to be able to have all of the essential real estate print marketing tools available to you.
Flyers, yard signs, brochures, business cards, and vinyl signs are just a few of the essential print marketing tools in the repertoire that help real estate agents succeed. By performing a basic internet search, you will be able to see the local companies in your area and their services. However, with the advancement of online business. there are online printers all over the world that offer amazing printing products with inexpensive and sometimes even free shipping. Yet not all have the detailed experience necessary to work with real estate agents.