US Paper Naming: lb, pt, and GSM Explained

Paper in the US has two naming systems — pounds (lb #) and points (pt). Other countries use weight (GSM). This confuses almost everyone. Use the tools below to identify paper across systems and find the right paper for your project in seconds.

Page Summary — This page explains how U.S. printing paper is measured and compared, including lb, pt, GSM, common equivalencies, synthetic stocks, and paper size standards, with tools and charts to help non-experts choose the right paper; quick answers include standard copy paper = 20lb bond, business cards = 14pt or 100lb cover, flyers = 60–80lb text, brochures = 100lb gloss text, and menus = 80lb cover or synthetic waterproof.


Find What Paper Is Available — Text, Cover & Cardstock

Choose a paper category to see all available options — names, finishes, GSM, and what each one is used for.

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Pallet of parent-size paper sheets showing basis weight
The manufacturing size is 25"×38" — 500 sheets at this size determine the basis weight of text and coated papers.
Paper manufactured in rolls at a paper mill
Paper is manufactured in rolls, then trimmed into flat parent sheets.
The roll width determines the paper family.

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Paper Sizes Chart — US Standard & ISO

Size NameInchesmmCommon Use
Letter8.5 × 11216 × 279Copies, flyers, forms
Legal8.5 × 14216 × 356Legal docs, menus
Ledger / Tabloid11 × 17279 × 432Newsletters, programs, menus
Executive / Half-Letter5.5 × 8.5140 × 216Half-fold brochures, notepads
Business Card2 × 3.551 × 89Business cards
Thicker to thinner paper: 100lb cover to 24# uncoated. Visual guide
US paper sizes compared: Letter, Legal, Ledger, and common cut-down sizes.
International tip: The ISO "A" system (A4, A3…) keeps proportions when cut in half. US sizes do not. If shipping materials internationally, confirm which size your recipient expects. → Full US vs. International paper sizes guide

How US Paper Weight Works (Basis Weight)

The short version: Paper is weighed in batches of 500 sheets at the factory, before cutting. That batch weight becomes the paper's name. Because different paper types are cut from different factory-size sheets, the same physical paper can carry two different pound numbers depending on where it was made.

Why 20lb bond and 50lb text are the same paper

Bond paper is factory-cut from 17"×22" sheets. Text paper from 25"×38" sheets. The same physical paper run through both lines: bond version = 20lb, text version = 50lb. Same paper, two names. The converter above handles this automatically.

Paper FamilyFactory SheetTypical UseCommon Weights
Bond17" × 22"Copies, letterhead, forms20lb, 24lb, 28lb, 32lb
Text / Book25" × 38"Flyers, brochures, magazines60lb, 70lb, 80lb, 100lb
Cover20" × 26"Business cards, covers, postcards65lb, 80lb, 100lb
Index25½" × 30½"Postcards, index cards, dividers90lb, 110lb, 140lb

What Does "pt" (Point) Mean?

Cardstock is often measured in points (pt). One point = 0.001 inch. So 14pt cardstock = 0.014" thick. This system is common for business cards, menus, postcards, and book covers — and it's entirely separate from the lb system.

ptThickness≈ Cover lbGSMTypical Use
8pt0.008"~65lb~177Light postcards, rack cards
10pt0.010"~80lb~218Postcards, greeting cards
12pt0.012"~90lb~253Book covers, premium folders
14pt0.014"~100lb~306Standard business card stock ✓
16pt0.016"~130lb~330Ultra-thick cards, heavy covers
18pt0.018"~160lb~358Premium thick cards, luxury covers
Comparison of thickness of different types of paper
Paper thickness matters: The name of the papers does not reflect the thickness.
14pt ≈ 100lb cover. Note that lb (weight) and pt (caliper/thickness) measure different things — so their GSM values differ: 100lb cover ≈ 234 GSM, while 14pt ≈ 306 GSM. In practice they're sold as equivalent grades for business cards. The converter above uses each system's own GSM value for accuracy.

80lb vs 100lb Paper — What's the Difference?

The answer depends on which family you're comparing. Text and Cover paper share pound numbers but are very different sheets.

PaperGSMFeelBest For
80lb Gloss Text118Light, flexibleSingle-sheet flyers, inserts
100lb Gloss Text ✓148Solid, premiumBrochures, booklet pages, menus
80lb Cover216Stiff cardPostcards, rack cards, light covers
100lb Cover ✓234Very stiff cardstockBusiness cards, premium covers
Key distinction: Text vs. Cover

80lb cover is nearly twice as thick as 80lb text — even though they share the same number. For brochures, choose text. For business cards and postcards, choose cover. When in doubt, use the Paper Chooser above.

→ Read our full guide: What is the difference between 80lb and 100lb paper?


Paper Grades & Finishes

Paper "grade" describes what it's designed to do. Click any grade to expand.

A clay layer on the paper surface holds ink in a finer dot — producing sharper images and more vibrant color. Use coated paper whenever color quality matters.

  • Gloss — High shine. Colors pop. Best for photos and marketing materials.
  • Satin / Silk — Slight sheen, less glare. Popular all-around brochure choice.
  • Dull / Matte — No shine, easy to read. Great for menus and text-heavy pieces.
  • Cast Coated — Mirror-like finish. Luxury packaging and premium business cards.
For restaurant menus: Gloss looks great but shows fingerprints. Dull/matte hides smudges. Synthetic waterproof paper is best for frequently handled menus.
Matte coated vs. uncoated — not the same thing: Matte and dull-coated papers are often mistaken for uncoated because they have no visible shine. The difference: matte paper still has a clay coating — calendered to a flat finish instead of glossy. That coating means ink sits on the surface (sharper dot, more vivid color) rather than absorbing into the fiber. Uncoated paper has no clay layer at all. Quick test: if you can write on it cleanly with a ballpoint pen without smearing, it's uncoated. If ink beads slightly or feels smooth to the touch, it's matte coated.

No clay layer — ink absorbs into the fibers for a natural feel. Great for text-heavy documents, forms, and anything that will be written on. Available in smooth, vellum, laid, and linen textures. Common weights: 50–80lb text (same as 20–32lb bond).

Bond paper stays flat, takes pen and pencil well, and feeds reliably through office laser printers. Standard copy paper is 20lb bond. Premium letterhead is 24–32lb bond. Cotton-content bond (25% or 100%) is used for legal documents and diplomas — tear-resistant and ages better.

Thick, stiff paper where rigidity matters. Can be coated (gloss/matte) or uncoated. Measured in both lb cover and pt (points).

  • 65lb cover / 8pt — Light cardstock, greeting cards
  • 80lb cover / 10pt — Postcards, rack cards
  • 100lb cover / 14pt — Standard business card, brochure covers
  • 130lb cover / 16pt — Ultra-thick business cards, heavy-duty covers

Brightness (0–100 scale) measures how much blue-spectrum light the paper reflects. Higher = whiter and more vivid-looking color.

  • 90–100 — Bright white with blue-white tone. Best for photos and marketing. Premium coated papers.
  • 84–89 — Standard office range. Most 20lb bond copy paper. Good for most documents.
  • Below 84 — Cream or off-white tone. Typical for recycled/unbleached papers. Great for natural aesthetics, not for photo printing.

Full Paper Weight Equivalency Chart

Find any value in any column and read across the row for all equivalents.

US Basis Weights by Family PointMetricReal-World Use
Bond lbText lbCover lbIndex lbptGSMUse it for…
205075Standard copy paper. Color copies.
246090Premium letterhead.
2870105Executive letterhead.
3280120Resume paper, stationery.
369050136Light brochure, inside pages.
38100556pt140Flyers, church programs.
431106090162Heavier flyers, folded brochures.
4712065978pt177Rack cards, door hangers.
5474110199Postcards, folder covers.
588012010pt218Postcards, greeting cards.
90135245Heavy covers, presentation folders.
9314012pt253Business cards, book covers.
100150234Standard business card weight. Premium covers.
14pt306Standard business card caliper. Solid, professional feel.
13020016pt330Ultra-thick cards, heavy covers.
18pt358Premium luxury cards, extra-heavy covers.

Synthetic (Waterproof) Paper — a Different Category Entirely

Synthetic paper is not paper at all — it's an extruded polypropylene film manufactured to look and print like paper. It is completely waterproof, tear-resistant, and wipe-clean, which makes it the preferred material for restaurant menus, outdoor signage, field-use documents, and any printed piece that will be handled repeatedly or exposed to moisture.

Key properties of synthetic paper
  • Waterproof: Does not absorb water, grease, or liquids. Wipes clean with a damp cloth.
  • Tear-resistant: Will not rip or fray at the edges under normal handling.
  • Maximum print size: Because it is an extruded film, the maximum sheet size is 13"×19". It can be trimmed to any smaller custom size.
  • Available thicknesses: Multiple caliper options are available — thicker for covers and menus, thinner for inserts and overlays. See the product page for current thickness options.
  • Printing: Prints with high color fidelity on laser digital presses. Color accuracy and vibrancy are similar to coated paper.
  • Not weight-rated: Synthetic paper is specified by caliper (mil or pt), not by lb or GSM. The lb/pt converter above does not apply to synthetic substrates.
Best for: Restaurant menus, outdoor event signs, wristbands, waterfront and marine applications, field reference cards, pool/spa menus, spiral-bound booklets used in food service or hospitality. Learn more about synthetic paper printing →

Frequently Asked Questions

What is 20lb bond paper?
Standard copy paper — the paper in your office printer. Equivalent to 50lb text (75 GSM). Light and flexible. The most common paper for color copies at ColorCopiesUSA.
What is 14pt cardstock in pounds?
14pt is sold as approximately 100lb cover stock, though they measure different properties: lb measures weight, pt measures caliper (thickness). 14pt cardstock has a caliper of 0.014" and a GSM of approximately 306. It's the standard business card weight — solid professional feel, fits in a wallet.
What is the difference between 80lb text and 80lb cover?
80lb text (118 GSM) is thin and flexible — good for flyers and brochure pages. 80lb cover (216 GSM) is thick stiff cardstock, nearly twice as thick. Always specify text or cover when ordering.
What paper should I use for a restaurant menu?
For frequently handled menus: synthetic waterproof paper — wipes clean, will not tear or absorb grease. For laminated menus: 100lb gloss text or 80lb cover. For a spiral-bound menu booklet: 80lb gloss text inside, 100lb cover front and back.
What does GSM mean?
Grams per Square Meter — the international way to measure paper weight. Unlike US lb weights, GSM always measures the same area regardless of manufacturing origin, making it universally comparable. Use the converter above.
What paper does ColorCopiesUSA use for color copies?
Our standard color copies are on 20lb bond (75 GSM). We also offer 60lb and 80lb uncoated text, 100lb gloss text, and 80lb and 100lb cover. Choose your paper when you order color copies.

Ready to order? Choose the right paper for your project.

All products ship nationwide from Oakland Park, FL. Bilingual support available — hablamos español.

Color CopiesBusiness CardsBrochuresWaterproof / Synthetic PaperMore from the Academy

Gustavo Baner from ColorCopiesUSA
Gustavo Baner
Founder, ColorCopiesUSA.com
50+ years in commercial printing
info@colorcopiesusa.com  |  1-877-421-0668

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Published: 2020-03-01  // Updated: 2026-03-27